How to Solve the Biggest Problems With eStore

eStores open an array of new markets for your business. They are open 24/7 and seamlessly overcome the limitation of a physical store with a global presence, but they do come with some added understanding to your business. Some things that you need to take care, plan and understand while venturing into an online store and making it a success: Intelligent Platform A lot of time goes in understanding and setting up an online store. So, it is wise to first spend some time selecting a robust platform, which supports the latest features, for instance social media integration, mobile-friendly, easy

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Are you iPhone6 Compatible?

Apple has finally released its much awaited, iPhone6 and iPhone6plus and needless to say, Apple has once again proved its design supremacy and impeccable sense of technology. The added #iwatch with its various editions is much more than icing on the cake. To say the least, the stores would be soon flooded with these flawless mobile devices and later, you would find these fine pc. of technology in the hands of customers, globally. However, how does all this affect your business? Your online branding assets? Or does it really matter? Yes, it does, and it does quite a lot. Studies

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What Material Design by Google means for Marketers

The growth and expansion of internet and smart devices has been exponential. To sum it up in a fewer words, it is a digital world we live in today, thanks to the World Wide Web, the businesses and customers have come closer and the information flows faster than ever before. And that where latest Material Design by Google comes in picture, focusing on user experience, giving your best on every screen, every device. So what exactly does all this holds for a marketer, any lessons for better online marketing, branding? Google’s attempt through Material Design is to form a visual language

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Making a Great Impression Online

An approximation 40% of the world population is on internet today, which makes it a lucrative 3 billion people across the world, and this is expanding per minute, to say the least. Speaking country-wise, United States, Germany, France, U.K., and Canada boost with the highest penetration with over 80% of population. Hence making it inevitable to have a remarkable online presence for enhanced visibility and credibility online. So what exactly does it take to have a great impression, brand building online: Speak their Language: As they famously say it, “It is not about what you say, but how you say

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Small Business Mistakes to Avoid in 2014

We do learn from our mistakes. In business, however, it is better to avoid a mistake than to learn from it. The cost of a small mistake might have a huge ripple effect that may crush the business you are trying to build. The following are few of such small mistakes you could avoid this year or any year for that matter. Social Media Hype It is really cool to have thousands of following on the social media. And it has been proven over time how social media can help you boost sales too,  but jumping on it right away

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5 Must Haves for Your Nonprofit Organization Website

 A non-profit organization always faces the challenge of funding. No matter how valuable a cause is, it is still a challenge to raise awareness, much more funds, about the needs they address. Besides coming up with a good strategy, they also need to convince their supporters to fund the project and produce results to keep their cause alive. And one of the medium which helps them reach their supporters globally is a website.  We see countless websites of about different non-profit organizations. We have seen their feeds, great things they accomplish and number of lives being influenced and changed, but

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Why We Love Social Media & You Should, Too!

Facebook has 1.3 billion monthly active users Twitter has 260 million monthly users YouTube has another 1.3 billion monthly unique users LinkedIn has 200 million unique monthly users And so on. In an approximation, there are 4.2 billion users across the top social media networks, ready to hear you, your brand story and may be take some action. And hence, the reason why and how social media has become such an inevitable part of your brand building and marketing mix. Apart from this, things that have added to the affection for social media include: 1. Convenience Accept it or not,

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Accountant Websites Got Greater ROI

Technology has changed the way people make decisions, shop, to an extent that it has changed the way we live today. Our entire lifecycle from the time we wake up till we go back to bed, it revolves around the technology/internet for almost everything be it entertainment, work, or studies. We prefer discussing everything with Google before making any decision. And that’s what makes a professional website all the more important for every business. If you want to stay in business, make sure you have a website, and if you want it to grow, reach prospects globally than make sure

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5 Reasons You Need to Move to Responsive Websites

With plethora of mobile communication devices entering the market every day, I wonder which device are you currently on, and accessing this blog piece. It could be a tablet, laptop, wide-screen desktop or may be your smartphone, but one thing is for sure, Mobile devices are not just affordable and easily prevalent but have become one of the highest consumer of digital content. And adding to the desirability is the latest research which concludes that, 70% of mobile searches lead to online action within an hour. Above all facts lead us to one thing and that is the importance and

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The Art of Getting Likes on Facebook

With the kind of popularity and adulation across the globe, Facebook needs no description and the reason, why you should expand your business on Facebook. With more than 1.32 billion monthly active users and over 829 million daily active users, this is one medium every business needs to tap. And in case you have not started taking your Facebook account seriously, than we suggest you to think twice, before it’s too late. And in case you are there already or these data have finally awaken you, following are the quick tips you could engage in to get more Likes on

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