Tag Archives: small business marketing

Harnessing Facebook Marketing for Small Business development

Marketing is an integral part of any business strategy that aims at succeeding by creating a strong brand in the minds of consumers. Traditional marketing methods are losing viewership bases because they are in effect felt to be not interactive or engaging enough. These rigid structures are being eschewed for a more modern marketing method in the form of social website marketing. Facebook is a social platform that allows for engagement between different people across all demographic groups in all matters of interest. This, combined with the development of Social SEO, means that companies who intend to create profitable brand

Read More…

No Comments | Tags: , , , ,

Top 5 Blogs Every Small Business Owner Should Read

If you’re managing a small business website and you sometimes feel out of the loop of mainstream small business marketing, you’re not alone. It’s impossible to count how many people feel like it’s difficult to keep in touch with the latest developments in the online world; it’s tough following what seem to be almost daily changes, after all. But it doesn’t have to be that way, and you don’t have to add hours to your work day just to feel like you’re staying on top of small business marketing strategies across the web. You just need to know where to

Read More…

No Comments | Tags: , ,

Small Business Marketing Can Benefit from Networking on LinkedIn

Today there are many online opportunities for small business marketing. One social media website that is ideal for small companies is LinkedIn. A business-oriented site, LinkedIn allows small businesses a chance to network and increase their exposure. To best use LinkedIn, small businesses should first set up a company page. This will give them a chance to brand their page with a company logo and to consolidate information about their services and employees in one spot. Once they have a company page, there are many other ways to leverage LinkedIn for small businesses and increase their exposure to other companies

Read More…

No Comments | Tags: , , ,

Small Business Marketing is Easy with LinkedIn

If you are looking for a way to increase your small business marketing without spending a fortune, LinkedIn is an easy and cost-effective way to do it. LinkedIn is a social networking site devoted to business networking, and users are encouraged to only post business-related information. The site is self-regulated by its members, who keep the tone professional. It’s easy to use LinkedIn for small business. Any business may create a company page on LinkedIn, which will give them exposure both within their network and to other LinkedIn members. To create a company page, members must already have a LinkedIn

Read More…

No Comments | Tags: , , ,

Small Business Marketing: Start by Analyzing Online Competition

There’s a principle in small business marketing online that always seems to ring true: if you’ve thought of it, someone else is probably already doing it. It’s an extension of the old axiom “there are no new ideas.” On the Internet, that’s not necessarily a bad thing. In fact, if your competition has already beaten you to the Google punch, then you can actually learn something from them. A website, of course, is important because customers are online like they’ve never been before. Chances are, your competition is already online looking to draw those customers toward them – and away

Read More…

No Comments | Tags: , ,