It can be thrilling to get started on a new business, and in a many ways, the internet has made it easy to get a new business website off the ground quickly.
One of the first things that you need to know when trying to budget web design costs is your needs. There are a number of things that can cost you money, including:
- Whether it is a new site or a redesign?
- Whether you need blog or content management functionality?
- Whether you have graphics already created for the site, or are you using a template , or whether you need completely custom images created?
- How are you planning on servicing mobile customers?
- Whether you need multimedia (Flash, video, etc.) on the website?
- How much content do you have and how much has to be created?
- Whether you need other special features like social media, SEO, ecommerce, or something else?
- And at the last, who is going to maintain the site?
The costs for a website are going to differ depending upon what you are trying to achieve and accomplish; however, every website has 2 basic costs…
1) The domain name (www.name.com)
2) The web host
Pricing a website isn’t as easy as you may think.
Basic Website Components and Costs
On average, the following figures can be applied to estimating the cost of a small business website (if you would like to have a custom estimate for your website, call us Web Start Today):
|Estimate cost of website||Cost of Web Start Today|
|Domain Name – $12.99/$24.99year||Domain Name + Hosting + Planning – $19.99 First year|
|Hosting – $10 to $100 a year (depending on traffic and hosting services)|
|Planning– $19.99/month or task based|
|Marketing– $250 a month and up||Marketing– $79/month|
|Content-$75/per page||Content-$75/per page|
|Multimedia-$2500 for 40sec||Multimedia-$2500 for 40sec|
New Sites Often Cost More than Redesigns:
Remember that you are starting from scratch, and so is the web designer. The web designer has nothing to start from, they cannot look at your website and get an idea of who you are.
Mobile and Responsive Design Costs:
Mobile devices have become important for online success, your Website design should be at least mobile-friendly. The best designs are “responsive,” meaning designed to automatically adjust their layout to look good and function easily on multiple devices: smartphones, tablets, and desktop/laptop computers. Now, creating a responsive design can cost 20% to 30% more than a site designed solely for a desktop. The additional cost can be attributed to the extra effort the web designer makes to design the website’s appearance and function on the various devices, which in turn will have to be programmed by the programmer.
Costs for Content Creation and Insertion:
When it comes to adding text or images, the cheap way for small business owners is to create all the text and images on their end and insert it into the website via a content management system (CMS). Almost all designers have no problem delivering a blank design template that the client would populate with text and images. However, if you want the design company to add your content and adjust the layout of the text, you should budget $75 to $150 per page.
Multimedia like Flash and video can be difficult to integrate with a website. And if you’re having the design company create the multimedia devices the you should be prepared to pay more.
Website Maintenance: Now, website maintenance is the entire process involved in updating and managing a website once it is online. It includes ensuring that your website’s hardware and software are working perfect and that your website is up to date with the latest products and features.
Website maintenance is important because it affects how interested your visitors are in your website, it allows you to maintain, or possibly improve, your search engine rankings and it essentially keeps your website functioning. You need to be willing to spend the money to maintain your website after it launches
The conclusion is that the cost of a website can vary greatly depending upon the website’s features, its needed Internet marketing services, aesthetic qualities, and the company that is creating the Web design. While the cost of a basic website has dropped, the need for more interactivity has helped hold steady the price of a high-end, competitive design.